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March 16, 2013

Apple launches new web campaign ‘Why you’ll love an iPhone’


Just two days after the launch of the Galaxy S4, the next flagship model for Samsung the leading Android handset manufacturer, Apple has launched a new web campaign to ensure the iPhone 5 is not forgotten. The new campaign features a new “Why iPhone” page, new graphics and an email promotion with the aim of highlighting all the reasons why people love their iPhone 5.

There’s iPhone
Then there’s everything else.

What makes an iPhone unlike anything else? Maybe it’s that it lets you do so many things. Or that it lets you do so many things so easily. Those are two reasons iPhone owners say they love their iPhone. But there are many others as well.

The new page shares a number of features and highlights of the iPhone. Special emphasis is put on the fact that it has won eight consecutive J.D. Power customer satisfaction awards, the attention to detail in the iPhone’s design,the retina display and lots more.


Samsung has stepped up its advertising campaigns over the last year and everyone knows Apple has to do the same and counter Samsung’s efforts. So it looks like Apple has taken a step in the right direction. What do you think of Apples new campaign? Let us know below.

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Ryan Oneill

Editor In Chief

BeginnersTech was an idea I had one Sunday when I was bored. It is now not only a website but a successful YouTube channel that takes me all over the world. Don’t ever let anyone discourage you. Chase those dreams.